Evernote’s CEO, Says the Future Is Not Paperless

At the third annual Evernote’s conference held in San Francisco, Evernote’s CEO Phil Libin made it clear that physical products will play a crucial role in Evernote’s future as he unveils a series of partnerships. Phil Libin once envisioned a paperless world but not anymore! “We want to eliminate the stupid uses of paper, but we want to embrace the good uses” says Phil Libin.

Evernote is a popular note-taking app that digitizes notes collected from the web or collected from the smartphone cameras. According to the company’s analytics, its users spent 83 million hours to create 99.6 million notes in August 2013 alone. As of now, Evernote’s user base totals 75 million.

Libin also unveiled more co-branded products with partners including Moleskine, Post-it Notes, and Fujitsu ScanSnap to bring the application to the physical world. Libin said that people are still interested in beautiful physical things and so the sense of touch is not going away.

Following are the products that were announced during the conference:

Evernote notebooks: Evernote and Moleskine introduced three more notebooks: Evernote Classic Notebook, Evernote Journal and Evernote Sketchbook

Evernote Post-It Notes: Libin consider 3M’s Post-it Notes as a hero product.  Also, Evernote logo features in the back of these notepads. “To me, that’s a dream come true” said Libin.

Evernote scanner: Evernote and PFU in Japan designed and built the ScanSnap Evernote Edition. Libin said that this is the best scanner, the type that he wants.

Evernote stylus: The Jot Script Evernote Edition Stylus by Adonit features a fine 1.9 mm tip, metal finish, and ribbed grip to make writing and drawing on the iPad feel more like pen and paper.

Evernote backpacks: French brand Côte&Ciel worked with Evernote on the Rucksack and Flat Backpack. Côte&Ciel gave a lot of attention to detail like spending a year creating an awesome zipper pull!

Evernote wallets: Japanese brand Abrasus designed the Evernote Slim Wallet and Evernote Triangle Commuter Bag. The triangular shape of the messenger helps keep the bag upright, even when thrown on the floor.

 

Read more details in the fastcompany site

Which of the above products are you going to buy? Tell us in the comments!

About the Author Bill Ringle

Bill Ringle is a CEO, former Apple exec, published author, and angel investor. Through Grow Business Now, he offers strategies and tools to elevate growth for executives and entrepreneurs from more than 46 industries. Bill has conducted nearly 200 podcast interviews on My Quest for the Best, where industry and business leaders share their secrets to success.

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